Custom 16-foot high container tradeshow booth steals the show

May, 2019

HIGHLIGHTS

- Unique diagonal split hinge design
- Impressive 16’ display height
- Striking contemporary furnishings and finish
- Premium look and brand presence

Robover’s one-of-a-kind diagonal hinge tradeshow booth design stands head and shoulders above competition at Windoor

Tradeshows are a battle for attention, with innovative booth designs clearly creating more traffic and generating more buzz than standard tradeshow table-and-backdrop set-ups. In the crowded window and door segment, glass manufacturers need to make their tradeshow investment count. That’s why Robover, a premier industry player and supplier of market-leading, quality glass products, chose to partner with Loki Box Design for its custom tradeshow container display for the 2018 Windoor Show, Canada’s most important door and window industry gathering held at the Québec City Convention Centre.

The Robover business story is a compelling one. By combining the latest state-of-the-art equipment, management techniques and qualified personnel, Robover has been able to make its mark in the industry. To make its mark at a crowded tradeshow, however, would require a marketing booth like no other, as well as some booth design inspiration.

The Split 20 unit customized by Loki for Robover is a study in elegance, inviting comfort and drop dead gorgeous design. With its striking black exterior finish and gleaming white, modern interior, the display booth has huge stopping power. But what really makes the Split 20 special is its soaring 16-foot height when fully deployed, which has become a huge attention grabber and show stopper for brand after brand at show after show. In this instance, the Robover logo became visible at great distance, provided the perfect venue for two large-screen monitors as well as an elegant backdrop for the all-important meet-and-greet space set up in the foreground, which featured a sleek, contemporary seating area with white leather sofas, glass coffee table and bleached-look wood finish flooring. The impression was made, the crowds gathered and the Robover people were delighted with the results.

For Loki Box Design it was mission accomplished. We’re proud to have conceived and built a standout tradeshow booth for Robover that let the company make new business connections, tell its story and have a great show all around.

DEPLOYED BOX(ES) FOR THIS PROJECT