BRP Takes Over
Sand Sports Super Show 2025
with Loki Box Design

Costa Mesa, California was buzzing for the 2025 edition of the Sand Sports Super Show, and this year BRP made sure to turn heads with a next-level setup powered by Loki Box Design.

After doubling their footprint from last year, BRP wanted to create something that felt like a true village experience, a space where fans could explore every division seamlessly, from Can-Am and Sea-Doo to their newest product releases and technologies. Our team came up with a layout that kept everything flowing naturally, connecting all areas with a unified look and smooth visitor circulation.

The energy onsite was unreal: a live DJ set the tone, visitors lined up for free print-on-demand T-shirt souvenirs, and lucky guests won exclusive prizes in the giant tornado activation, a crowd favorite making its debut this year.

To bring the concept to life, we deployed:

Two Split 20 units linked by a central 20’ container topped with a beam structure that acted as a bridge for elevated branding and additional onsite storage;

Our LB16 unit, the perfect fit for parts and accessories;

A custom display unit featuring three vehicles at the entrance to welcome guests to the booth;

A custom 10’ container dedicated to showcasing BRP’s brand-new EV bike;

A bespoke Sea-Doo display structure for their latest vehicles;

And a custom tornado activation zone, brought to life for the first time, that became one of the most popular attractions of the show.

The entire deployment ran seamlessly from setup to teardown, and the feedback from both the BRP team and visitors was overwhelmingly positive.

It was a pleasure collaborating once again with such a creative and forward-thinking partner.

A huge thanks to the BRP team for trusting us once again.

See you next year, Costa Mesa!