Bell sponsors the Quebec City Toboggan Festival with a pop-up mini-market

Quebec City Toboggan Festival

December 28 to 31, 2019 right in the heart of Quebec City in front of the Château Laurier, revelers helped ring in the New Year at the Toboggan Festival, sponsored by Bell. The 4-night New Year’s Eve party featured EDM and hip-hop music, a winter carousel and Ferris wheel, foodie and cocktail spaces, musical happy hours and much more.

Special for the occasion, Bell commissioned Loki Box Design to create a Bell-branded Christmas outdoor mini-market people could visit. The Loki solution: four festive, custom-decorated 8’ X 8’ Loki Cube units, two acting as photo booths, set up in a row that proved to be a real hit with the crowds.